Joe Fresh New York City retail store with floating mezzanine and historic bronze sculpture by Harry Bertoia

Bright interior design for contemporary Joe Fresh clothing store in New York City featuring historic bronze copper and nickel sculpture by Harry Bertoia

Detail of historic midcentury bronze copper and nickel sculpture by Harry Bertoia inside modern Manhattan retail store concept

Detail of historic midcentury bronze copper and nickel sculpture by Harry Bertoia inside modern Manhattan

Modernist white retail store with metal and wire historic sculptures by Harry Bertoia and powder coated steel display fixtures

Modernist white retail store with floating cloud metal and wire sculpture by Harry Bertoia and powder coated steel display fixtures

Modernist white Manhattan Joe Fresh retail store with floating cloud metal and wire sculpture by Harry Bertoia and powder coated steel display fixtures

Modern glass box design retail clothing store in New York City with geometric metal fixtures and tinted glass

Bright Manhattan Joe Fresh retail store with geometric powder coated steel and tinted glass display fixtures

Detail of floating cloud metal and wire sculpture by Harry Bertoia inside Joe Fresh New York City

Joe Fresh New York City retail store with floating mezzanine frosted and tinted glass and glowing LED ceiling panels

Joe Fresh

At the corner of Fifth Avenue and 43^rd Streety in New York City, the Joe Fresh Flagship is housed in a historic branch of the Manufacturers Hanover Trust, providing an inherent architectural backdrop for the store concept. Through vibrant moments of color, the interplay of light, and a carefully considered spatial rhythm, Joe Fresh’s modern identity is brought to life within the urban landscape.